Building a successful bookkeeping business often requires overcoming challenges, embracing new systems, and stepping into growth opportunities, even when they seem daunting. For Jacqui Cubis, an experienced bookkeeper, this journey was marked by a commitment to leveraging support, refining workflows, and creating efficient systems to manage a growing team and client base. Here's an exploration of the strategies that helped her succeed and lessons others can take to accelerate their own growth.
1. Embracing Change and Moving Forward
Stepping into growth often involves confronting fear and uncertainty. When faced with the challenge of balancing family responsibilities and building a business, one bookkeeper realised she needed to act decisively. She leaned into the support systems available to her and focused on growing her business to sustain her family. This shift in mindset enabled her to approach challenges as opportunities and pursue the resources needed to thrive.
Trust your instincts and take calculated risks to move your business forward. Embrace the support and tools available to you and focus on creating a sustainable foundation for growth.
2. The Power of Delegation and Building a Team
Managing workload as a solo bookkeeper can quickly become overwhelming. Recognizing this, the bookkeeper hired her first contractor early on, even though it impacted her initial take-home income. Over time, she expanded her team to include both local and remote staff. Delegation became a cornerstone of her business strategy, allowing her to focus on overseeing operations and supporting her team.
Delegating tasks and building a team can free up your time to focus on strategic aspects of your business. Hiring slowly, setting clear expectations, and providing robust training ensure that your team can contribute effectively.
3. Adopting Systems for Growth and Efficiency
Effective systems and workflows are essential for scaling a bookkeeping business. By integrating project management tools and centralizing communication, the bookkeeper was able to oversee her team's work, regardless of location. These systems provided a clear view of progress, ensured accountability, and simplified collaboration.
Implement workflow and communication tools that fit your business's size and goals. A centralized system can help manage remote teams and streamline processes, allowing for seamless collaboration and growth.
4. Overcoming Staffing Challenges
Finding the right team members can be one of the most challenging aspects of running a bookkeeping business. After initial struggles with outsourced staff, the bookkeeper refined her hiring process and focused on fostering a team-oriented culture. Training and support for new hires ensured they were equipped to handle client work effectively, while regular communication helped maintain alignment and trust.
Invest in thorough training and clear communication to support new team members. Building a culture of trust and collaboration helps teams, both local and remote, work cohesively.
Scaling a business requires both courage and preparation. Here are some lessons from this bookkeeper's journey:
One of the most valuable lessons from this journey is the importance of recognizing your own worth. For many bookkeepers, underpricing services is a common mistake rooted in undervaluing their expertise. Raising rates and communicating the value of your services can not only improve your financial position but also reinforce your professional confidence.
Value your skills and price your services accordingly. Confidently communicating your expertise builds trust and attracts clients who value quality.
Growing a bookkeeping business is a dynamic journey filled with opportunities for learning and development. By embracing change, adopting effective systems, and valuing your expertise, you can create a thriving business that supports your professional goals and personal life. Whether you're just starting out or looking to scale, the key is to stay adaptable, trust in your abilities, and take bold steps toward success.
For more great content, check out The Successful Bookkeeper Podcast!